SOCIAL MEDIA ANALYTICS: TOP TEN FREE ANALYTICS TOOLS Wikipedia defines Social Media Analytics as the process of gathering data from stakeholder conversations on digital media and processing into structured insights leading to more information-driven business decisions and increased customer centrality
INGREDIENTS FOR A SUCCESSFUL SEO CAMPAIGN To run a successful search engine optimization campaign,(SEO), there are three (3) basic ingredients to use. They are (i) Keyword selection (ii) Visibility (iii) Conversion. These ingredients are equally important processes. Keyword research
Odimbite Odimbite: How Digital Marketing Causes Bleeding in Nigeria Nigeria’s Digital Marketing space when coloured with unprofessional activities potentially causes bleeding in some ways! Hey, is this a joke or what one may ask? There are ways in which uncoordinated
Design of Global Initiative on Substance Abuse (GISA) website
The marketing industry must constantly evolve alongside the audiences it attempts to reach. Cutting-edge is adequate, and everything else falls by the wayside. I’ve often said that the one main secret to my success is my possession of an unquenchable
What is Digital Strategy? A strategy is just a plan of action to achieve a desired goal, or multiple goals. For instance, your new year goal might be to generate 15% more leads this year than you drove last year.
10 WordPress Plugins to Turn Your Site Into an SEO Powerhouse What steps have you taken to ensure that your WordPress blog is SEO friendly? If you can’t answer this question, now’s the time to take a step back and
What is digital marketing? Digital marketing is the promotion of products or brands via one or more forms of electronic media and differs from traditional marketing in that it involves the use of channels and methods that enable an organization